How Should a Charter Captain Respond to a Missed Call?

Quick Answer: A missed call should trigger an immediate automatic text response, because a missed trip can mean thousands of dollars in lost revenue — and most people who call and get no answer just call the next name on their list. You’re on the water. You can’t answer every call, and you shouldn’t have
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Direct Bookings vs. Booking Sites: What Every Charter Captain Needs to Know

Every charter captain dreams of a full calendar made up of direct, full-fare bookings. No middleman. No commissions. Just you, the customer, and the trip. But let’s get real: booking sites aren’t going away. Whether you love them or hate them, OTAs (online travel agencies) like TripShock and others play a massive role in how
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Offshore Fishing in Small-Town Texas: One Captain’s Journey from Firefighter to Charter Guide

When you think of offshore fishing charters, you probably picture Galveston, Corpus, Destin, or Key West. Big ports. Big marinas. Big competition. But sometimes the best charter businesses are built in places off the grid. That’s exactly what Jacob Bailey, firefighter and owner of Texas Offshore Outfitters, has done in Sergeant, Texas — a small
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Thank God He Didn’t Quit RIGHT BEFORE Getting Booked Solid

As much as I’d love to tell you magic happens right away for every client, I’d be lying. That’s just not reality. Sure, some clients see results right away. We recently had one client book a trip within an hour of launching their ads. Others take a while. But boy it’s worth the wait. Like
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Thanks to Us, He Needed More Staff. And a Bigger Boat.

Capt. Jerry might be the most likeable guy you’ll ever meet. He runs a dive charter business out of Venice, Florida — the kind of local operator who’s built real trust on the docks, not just online. But when we first connected, his marketing was holding him back. He was spending time and money trying
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6x Increase: Going From 8 to 46 Calls Without Spending a Penny More on Ads

Getting 8 calls in one month from Google Ads would be considered a “win” for many charter operators, especially given that many of you tell me you see no results / ROI from your campaigns. But in this case, 8 calls didn’t cut it. Not for a charter fishing operation with 3 boats, and needing
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Breaking Through: From 8 to 31 Trips Booked in One Month

Do you ever feel like your business is “stuck” at a certain level? If you’re chartering or guiding, maybe that’s a certain number of trips each month that you can’t seem to break past. For one boat tour client of ours, that number was 8. They had a few months of doing 8 charters but
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From Deckhand to Destination Captain: The Rise of Premier Bowfishing

🚨 NEW PODCAST EPISODE! Ever wonder what it takes to go from part-time captain to building a full-blown charter and lodge empire? Jorda Elliot of Premier Bowfishing spills it all. From airboat crashes to crab boils—this one’s got stories! Show Notes: 1:30 – Jordan’s Journey Begins3:00 – Building the Business4:30 – Niche First, Growth Second7:00
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Fishing Captains- How to use social media to build a long-term business

In this week’s Captains Roundtable, Captain Chris walks you through how to use social media to build a long-term successful charter business.   If you want to learn more about how to build your charter business, schedule a Demo today!
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Charter Captains – make waivers EASY & protect yourself

If you’re a charter fishing captain – you NEED to get waivers signed by everyone who gets on your boat. Why? In case something happens to your customer. You don’t want to think about what could happen… Protecting yourself is easy when you use our online booking system. Watch this short video from Captain Chris
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